When I present to an audience interested in using Social Media as part of their marketing strategy I see realisation dawn on their faces about half way through the presentation. That’s at the part where I talk about the variety ...

Social Media and the Development of the Web 2.0 Designed to be spread through social interaction, Social Media relies on accessibility and consumer usability. Taking full advantage of the wide spread use of the Internet, social media uses web-based technologies ...

In the last article we discussed how web 2.0 marketing can be a valuable asset for your business. We talked about web 2.0 marketing, social media services and marketing by social media, how it is the new phenomena of the ...

At Solidus, we get this question all the time from customers and potential customers. The answer: If you’re in business, YES! I have heard the sentiment a number of times from our customers: “I don’t feel like telling people where ...