We live in the information age, and the internet is the place where we can see online marketing services (รับ ทํา การ ตลาด ออนไลน์ which is the term in Thai) news and information flow, in many cases, without limit or control. Social networks, blogs, forums,  in any of these channels, the user can publish truthfully or not content about our brand that can compromise our credibility, income, and web positioning of our business, seriously damaging our online reputation.

Quick Reply To Negative Comments

If we have a negative comment on social networks, most websites must try to answer as quickly as possible to try to mitigate its scope. Thus, on the one hand, most reputation will not be affected to be seen by users outside of what has happened and, on the other, so that the angry user does not look for other channels to put negative comments.

Be Transparent And Honest

It is necessary to be honest, and transparent so that users understand what has happened. With our comment, the affected user and the users who see it later should see that their problem affects you and that you are going to take measures in this regard so that the incident does not happen again.

Negative Comments On Marketplaces

If we have negative comments on marketplaces such as Booking, Trivago, or Tripadvisor, we can send a newsletter to satisfied users to compensate for previous negative opinions and thus increase the bad score.

Correctly Manage The Reputation Crisis In Search Results

When the reputation crisis is in the search results, and the negative comments or information are found on websites where we cannot intervene, the thing gets complicated, and the scope of the problem can be greater.

Improvement In The Face Of Adversity

Once the bad drink of receiving a negative review has been overcome, we must put ourselves in the shoes of users and analyze what has happened, to detect failures in our business and put a solution. In the comments, you will have all the information you need, since an angry user usually explains even the smallest detail of his disgust or anguish.

By Robert Smith

John Smith: John, a former software engineer, shares his insights on software development, programming languages, and coding best practices.